Who Inside an Account Actually Cares

Aditya Lahiri

CTO & Co-Founder @ OpenFunnel

AI is creating new functions faster than LinkedIn titles can update, making it harder to identify the true ICP inside an account. Reasoning LLMs changed this.
They interpret interaction patterns at scale:

• what people engage with
• who they follow
• which competitors they react to

From these signals, interaction clusters reveal who is actually leaning into GEO, AEO, or any emerging function. When an account shows GEO activity, LLMs surface the real operators long before their titles change, exposing who understands and drives new functions across large organizations.

Made with

in SF

© 2026 OPENFUNNEL. ALL RIGHTS RESERVED.

Ask AI about OpenFunnel

Made with

in SF

© 2026 OPENFUNNEL. ALL RIGHTS RESERVED.

Ask AI about OpenFunnel