Feature Launch: Interaction-Based People Finder

LLMs helped move from keyword to context/meaning - so still relying on role keywords to find people at larger companies is massively in-efficient and underutilizing the capabilities.

With new products, markets, and pain-points emerging, finding the right people based on full context of their interaction becomes super powerful.

How it works: Instead of trivial role searches which lack depth, you can do context search like "Find people at a target company who actively might care about xyz pain-points"

Role titles are static and generic. They don't tell you who's actually involved in what.

OpenFunnel auto-enriches every account with the right ICP role people who are most actively engaging with content related to your product, your competitors, and leaders in the vertical.

Finding the right people at larger companies just went from role-matching to context-matching.

Do check it out!