UI/UX was always a translation layer.

The founder had an intent.

Something they wanted to communicate to the user, or understand. So they translated it into a button. A flow. A label.

A "checkout" button is just a translation of "we want you to buy this."

A settings page is a translation of "here's what you can control."

The user had an intent too.

But to express it, they had to learn the builder's translation first. Click this.

Navigate there. Find that setting.

Two sides. Both constantly translating. The best products just hid the friction well.

LLMs didn't make that translation smoother.

They eliminated it.

The user just says what they want. No decoding. No learned patterns. No button that only approximates their intent.

No flow that forces them down a path the builder imagined.

The builder doesn't need to anticipate every user intent anymore.

They don't need to pre-build a surface for it.

The user speaks directly to the product's ear.

The interface is the intent now.

And that changes everything about how we build.